Our life and workplace are primarily based in nature. Therefore, it is important for us to always consider how we interact with and relate to our surroundings. In the Sámi tradition, there is a belief that we “borrow the land from our unborn children”, reminding us of our responsibility to care for nature for future generations. We strive to live in balance with nature, and this perspective is reflected throughout our entire business. Our guides are trained and have strong knowledge of sustainable practices and environmental stewardship. Around the campfire and during our tours, we share our way of thinking with our guests and talk about how we work and about our close relationship with nature. We actively work to reduce our environmental impact through conscious choices regarding transportation, materials, and local partnerships. Our tours are conducted with great respect for animals, nature, and culture, and we always strive to leave as little impact as possible.
For us, sustainability is not only about nature, but also about preserving Sámi culture, supporting the local community, and passing on the knowledge and traditions we want future generations to carry forward.
Our Main Objectives
To show respect for nature in everything we do and in the experiences we offer our guests.
To share the Sámi philosophy that “we borrow nature from our children” and raise awareness of the consequences of how human actions affect our surroundings.
To minimize our impact on the climate, the environment, and natural resources.
To operate a professional business that creates value and inspires our guests to see new perspectives and ways of thinking.
To grow and develop in a long-term and sustainable way, guided by ethical and morally responsible principles.
To provide relevant and reliable information in a safe and secure manner.
To take responsibility for the local community and actively contribute to preserving and protecting the land and nature.
We hope you will do the same by booking tours with sustainable and local companies.